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Amber Beverage Group gains new retail listings

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Luxembourg-based Amber Beverage Group has secured new retail listings for Cross Keys Gin, Rooster Rojo Tequila and Moskovskaya Vodka across Europe and Australia.

New products Moskovskaya Pink and Cross Keys Black Currant have gained new UK listings

Cross Keys Gin Black Currant (38% ABV), which was released in October last year, is now available to buy from British online supermarket Ocado. The deal is being managed by Amber Beverage Group’s (ABG) UK-based drinks distributor Cellar Trends.

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“I am really pleased to have added Cross Keys Gin Black Currant to our range of gins at Ocado,” said Gary Hyde, spirits buyer at Ocado.

“The combination of blackcurrants and linden blossom produces a flavoured gin unlike any of the others we stock, and its innovative clay bottle will appeal to our consumers.”

In addition, Moskovaskaya Pink Vodka will be available in online retailer Master of Malt in the UK, Alko in Finland and retail chains Sonae and Continente in Portugal. Bottled at 38% ABV, Moskovskaya Pink was released in July last year.

“The UK and the Nordics are strategic markets for Moskovskaya Vodka and I am delighted to see Moskovskaya Pink – our innovation – starting to open important doors for the brand,” said Helena Zakmane, global brand director of Moskovskaya Vodka.

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“Online commerce has become a great focus for us and Master of Malt is one of the finest online spirits retailers in the UK. In addition, a listing at Alko, the Finnish state monopoly, is always a particular cause for celebration.

“Portugal is one of Moskovskaya’s core markets and our long-term partner Prime Drinks has done an outstanding job with Moskovskaya Pink listings with some of the major retail players.”

Meanwhile, Rooster Rojo Tequila has gained a listing in Australian alcohol retailer Dan Murphy’s. The retailer is stocking Rooster Rojo’s Blanco, Reposado and Añejo Tequilas online and across all of its stores.

Patrick Borg, CEO of Think Spirits, ABG’s Australian arm, said: “We are incredibly excited to be working with Dan Murphy’s right now. The Tequila category is booming and becoming even more premium and we have a fantastic opportunity to continue to grow the category through Rooster Rojo, particularly with more consumers than ever making their own cocktails at home.”

Earlier this month, ABG appointed Craft Spirits Bulgaria as distributor for Moskovskaya Vodka in the country.

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