The renowned American magazine Campaigns & Elections published on May 14 the winners of its prestigious 2021 Reed Awards. Selected from those few entrants whose exceptional work received finalist status, the Winners of Reed Awards are professionals whose work stands out as the very best in the world.
Jerry Zagoritis, and his Brussels-based firm Campaign Lab, won the “Best European Website” award of the so-called “Political Campaign Oscars”.
The award refers to Campaign Lab’s work for the ECR Group’s “Europe’s Future – A New Hope” campaign.
Campaign Lab also received finalist status in the “Best International Campaign” category, which was ultimately won by Vienna-based agency Campaigning Bureau.
Outstanding Political Campaigning
The Reed Awards are the most exacting awards in the political campaign industry. Named after the founder of Campaigns & Elections, Stanley Foster Reed, they recognize outstanding work in campaign management, political strategy and communication.
According to Campaigns & Elections, this year that took on new meaning, as all the work submitted in this year’s Reeds was carried out in 2020, a year unlike any we have experienced before.
The COVID-19 pandemic changed all our lives in profound ways. Political campaigns and campaign professionals had to rise to challenges never before envisaged. They had to find new ways to reach voters and new ways to carry out their work.
This is not the first time the firm founded by Zagoritis in 2018 stands among the very best in the campaigning industry at the international level. Last year, Campaign Lab received finalist status in three distinct categories for their 2019 European elections work, while Zagoritis was named an international rising star by Campaigns & Elections in their class of 2018.